Social Pages and Account Management
Powerful Design. Powerful Strategy. Powerful Social Media.
Surf specializes in optimizing your social media pages. We take the time to pay attention to the details so you do have to. Our goal is to make your social media the most powerful it can be, never compromising your business's brand, image or culture.
Maintaining Your Brand
When you first become a client at Surf, we hold an important strategy meeting. We ask you about your brand, its image and culture. We go even further. Once you are a client, your Surf representative will take ample time to look at your current business: it's marketing, it's web site, logo design, products, and all other pertinent elements.
Additionally, we ask you to select a social media liaison: your "main man/woman" when it comes to all things social media. At any time, owners, managers, or the social media liaison may text, call or email any issues or questions to their Surf representative and it will be responded to promptly. Also, the social media liaison is to submit weekly or bi-weekly reports regarding upcoming events and deals. They also recieve weekly or bi-weekly emails which include upcoming important posts, questions we may have, and suggestions or ideas that require your approval (discounts, offers, contests, etc.).
Optimizing Your Social Media
Social media is a proven way to increase your bottom line. Stronger customer loyalty, a greater level of new customer interest, and increase excitement for your business are just a few of the amazing benefits you can see. But you have to remember:
Social media is just that: social. It is not simply the world largest free bulletin board, ready for anyone to market their business. Surf understands this better than anyone. At Surf, we make sure each post has a purpose: to engage, inform, entertain and invite. We make sure to balance humor, local events, brand-related news or information, offers and promotions, and direct marketing. Doing so gives your business the perfect mix of viral and organic reach.
Do business from an online site? We use the same techniquest to drive more internet traffic your way.
Consulting
All the deals, funny photos, polls, and news articles can't increase your bottom line by themselves. These small currents becomes waves when theory meets action, and at Surf, we make sure you have all the tools you need to make it happen.
As our client, we will consult with you or your social media liaison regularly on how to maximize every post, promotion, or event. We understand the pyschology of the consumer. Using our resources we will suggest the best time to push a promotion, the best way to create an exciting community with your customers, which types of promotions achieve specific goals, and much, much more.
Together, we can make your social media more powerful than you ever thought possible.
Last updated June 27, 2012